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Why Change Selling Blog

 

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Robin Russell


Recent posts by Robin Russell

5 min read

The Four Steps to the Epiphany and Key to Startup Sales Success

By Robin Russell on Feb 10, 2022 12:00:00 AM

I Did it My Way

If you were to interview entrepreneurial high-tech CEO's having just sold their companies, or less than successful CEO’s who wound them up, they would provide a great source of information; however their reflections could sound like a lyric from Frank Sinatra's "My Way",  “Regrets, I’ve had a few".

Underachievement of potential is an opinion many investors will have reached on exiting their high-tech investment.
 
Topics: sales performance lean startups
1 min read

Disrupted - Misadventures in the Startup Bubble

By Robin Russell on Oct 27, 2021 11:23:06 AM

What could be better to drive book sales than a super successful tech company not so secretly trying to squelch your muckraking, hilarious and soon to be published book.

Answer, nothing; and all the more fodder for the amusement and delight of supporters on both sides. Disrupted has already hit the NY Times top 5 best seller list on its first week.

Topics: startups