5 min read
The JOLT Effect and the high cost of buyer indecision
This post will be of interest to CXO’s and revenue leaders in B2B SaaS companies because 25% of revenue is leaking from
1 min read
Getting Channel Sell Through - Video Case Study
Storytelling, Visual Storytelling, and asking insightful questions are three of the most important skills for all...
3 min read
Features and Benefits are Dead - How do you create value?
It's late 2022 and still, we are presented with B2B Websites, promotional materials, brochures and advertising copy...
2 min read
How to differentiate sales conversations in a sea of sameness
A Messaging Architecture helps amplify your Value
Clarity in communicating how you create value for your ideal...
2 min read
2022 Reading List for Salespeople
Attached to this post is a free link to my Reading List for Salespeople. This post was originally published on...
6 min read
Planning a 2023 Sales Kickoff - add Visual Storytelling Training
Planning Kick-off Outcomes
Now that the worst of the pandemic is over, companies are again investing billions of...
21 min read
How to equip and fund salespeople for virtual selling success
This article will be of interest to sales leaders and salespeople interested in improving their virtual engagement...
4 min read
9- Best Practices for Selling in the Post-COVID era
Selling in the post COVID era
This article will be of interest to salespeople conducting remote calls, sales leaders,...
6 min read
How to Qualify Buyer Intent from Initial Conversations
B2B Selling process is the subject of countless books, yet basic qualification of opportunities is still problematic....
1 min read
Customer Storyboarding & Remote Meeting Mastery- video
This post is nearly 2 years old, from my time with Enableocity, but it is still 100% relevant. The embedded 2.5-minute...
